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  • BLACKFRIDAY ON INSTALIKES on 2020

    How can you promote Black Friday deals on Instagram?

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    How can you promote Black Friday deals on Instagram? You will have to find out creative ways to promote Black Friday on Instagram. If you want to launch the best-performing campaign, it is essential to note Black Friday sales. For the marketing scenario, the word Black Friday is of utmost importance. It is the pivot around which the entire marketing strategy revolves around the festive season.

    It is important to note that brands usually associate Black Friday with bargain deals worldwide. Various discounts and offers generally come on Friday’s. It is marketing back, which is hard to resist and is also creative at the same time. Hence, most business ventures try working hard to promote their products and services on Black Friday. Check Insta4likes.com for some unique ideas

    Some important points to consider regarding the Black Friday sale on Instagram

    How can you promote Black Friday deals on Instagram?

    How can you promote Black Friday deals on Instagram?

    Use people’s imagination

    The best way to thrill followers is to develop exciting deals. You can place random numbers and symbols of percentage on your Instagram page and enable people to wonder about the sale that is going to come. It is a type of advertisement which is valuable in catching the attention of the target audience. It also makes the users curious enough regarding future deals.

    Add fun elements

    one effective way used by various brands to catch the customers’ effort is by using Black Friday as a fun aspect.  Black Friday also has other names like “bag Friday” and “Halloween campaign buys.”  The main objective behind using Black Friday and combine it with fun elements is to give a positive dimension to the customers. Humour is a reliable, traditional, and simple way of entertaining the buyers. Try to create funny posts that people can share with their friends and increase your followers and customers later.

    Use Coupons

    Various brands invest large amounts of money for advertising on campaigns on Instagram. However, in starting a new business, you will have to keep in mind that you need to engage the existing audience in the venture. One such practical way of ensuring this is by gifting the clients for reposting. During the Black Friday sale, you can entice more followers, which can effectively cater to your marketing purpose. Various kinds of games can engage the clients, and you may also reward them when they repost a campaign. While the client gets a gift, the venture gets an elaborate market reach.

    Donation campaigns

    one very effective way of promoting your brand during Black Friday is by donating all your income for a good cause. In this globalized world where everyone is running towards an environment-friendly environment, you can contribute to that cause by developing a pro-environment attitude. It serves the purpose of increasing brand awareness and also loyalty among the clients. The client is pleased with the perspective of the venture and will thus become loyal to your brand. On the other hand, the business can also contribute to non-profit organizations. Therefore you may use Instagram to announce the association of the brand with a social cause.

    In light of the above-given points, you must know that Black Friday has become a crucial part of the marketing world. Various Instagram tools can be used at the owner’s disposition to get the desired benefit. You may extendyour reach to your target audience by announcing a Black Friday campaign or sale through video advertisements on Instagram.

    Try using the tools available to reach out to the target customers tactfully. All it requires is a positive attitude towards your marketing venture and tactful techniques to grab followers.

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    How to use Black Friday promotions to improve your sales on Instagram?

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    How to use Black Friday promotions to improve your sales on Instagram? For a business venture to grow, you must keep the customers aware of Black Friday’s deals with a good marketing hack. For this, you will have to make sure that you show the customers what you are about to sell. To drive sales on the social media platform in general and on Instagram, specifically, you will have to prepare a proper Black Friday sales and promotion plan.

    Your planning strategy will have to be narrow in its approach and strategic in its focus. Use Instagram as a retool because it is a flexible medium with dynamic advertisements, has e-commerce features, and a broad audience to lure. It can even help to take your venture to new heights.

    How to use Black Friday promotions to improve your sales on Instagram?

    How to use Black Friday promotions to improve your sales on Instagram?

    Step by step guide to organize Black Friday plan on Instagram

    Determine Instagram and customer interest

    in the first place, you will have to discern how Instagram can fit the client’s Black Friday experience. If you face complementary resources, then Instagram can be an effective mechanism to sell directly to the customers. There are various Instagram approval requirements, including syncing your Instagram account into a business profile, selling physical goods, and using tools to create a product catalog. Thus, Instagram has emerged as a tool that is a part of the customer’s journey while purchasing during Black Friday sales.

    The posts need proper planning

    1.- you will have to prepare the contents to make it a direct reflection of the products and services you provide to your customers.
    2.- You will have to plan to get all the resources in one place before showcasing them to your prospective audience.
    3.- You may have to prepare a few days before Black Friday to make necessary improvements during the event. Also, try to provide one post per day during the Black Friday campaign for reminding the customers about the sale.

    Instagram stories

    Instagram stories are a powerful tool that different brands can use to create brand awareness and connect to the clients. Through stories, you can create awareness regarding your products and services. They are the shortest and most comfortable method deployed for your profit. The stories can be a collection of photographs or a small video depending upon your marketing strategy. It helps to establish a strong relationship with the target audience as they feel connected with your brand. If you do not want to create any disruption to your sales. You can use the stories to tell the people about new launches. The Black Friday sales are no exception in this regard. When the audience sees Instagram stories, they feel a sense of inclination to buy discounted products.

    Apart from the above-given points. You must remember that the interplay of Instagram and Black Friday marketing is a recent trend that is becoming increasingly popular. Refer to Insta4likes.com for ideas to promote your brand. As a brand owner, it is your responsibility to use the platform most effectively. You may have to team up with the influencers in the meantime so that you can create trust in the marketing scenario.

     

     

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    USING SOCIAL MEDIA TO BETTER UNDERSTAND THE DEBATE ON RACISM

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    In 2020, there have been two topics which have dominated the news. The first, which has affected the entire globe and shows no sign of letting up, is coronavirus. The second one, though much debated and heavily featured in the media around the globe, is a topic that does not affect people to the same degree. This refers to the wide-ranging debate currently taking place under many guises about the extent of racism in modern society.

    George Floyd

    The spark for this debate came in the form of a 46-year-old African-American man who was killed by police in Minneapolis. This re-ignited the discussion about the treatment of African-Americans at the hands of the police and the frequent accusations of excessive force levelled against police forces when dealing with members of this community. It was just the latest in a long line of high-profile incidents of a similar nature, such as Rodney King, Michael Brown, Eric Garner, Philando Castile, Freddie Gray, and Breonna Taylor. The initial anger as a result of this incident was focused on the subject of police brutality against minorities.

    The discussion spreads

    Not long after the protests began in the United States, the focus of the discussion began to move to more general questions about racism and its place in modern society. There has also been a focus on the impact on modern society of historical incidents of racism. This, in turn, has led to a reassessment of the narrative of many historical events. As a result, statues have been torn down, places have been renamed and even sports teams are re-evaluating the impact of thier logos and names.

    The use of social media

    Of course, there is a large section of society that feels marginalized and they seek to have their voices heard. While the reins of many multimedia companies are still firmly held by those in power who are unaffected, social media offers the perfect opportunity for these people to share their experiences with the wider world and have their stories heard when they may not otherwise be. Social media offers a space for billions of people throughout the world to come together and recount painful events from their own lives and give us all a better idea of how this fits into the society we live in. The #blacklivesmatter hashtag is just one of the topics that is driving this debate and there are more than twenty-three instances of it being used on Instagram as part of this debate.

    What does this mean for now?

    For those of us who have been unfortunate enough to suffer incidents of racism, social media gives us a place to detail our experiences and help others understand how it has affected us. It is also important for those of us who haven’t been affected by racism to take note, as social media can provide us with an opportunity to listen to people’s stories and examine our own behaviour. In this way, we can be more aware of how we act towards others in the future and we can make sure that we do not continue to repeat the behaviours that have caused so much hurt up until now.

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    The natural celebrity lockdown looks that created a buzz on Instagram

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    The natural celebrity lockdown looks that created a buzz on Instagram. During the unprecedented times of social distancing, self-isolation, and stay-home orders, the one trend that a large number of celebrities started by default is the natural look. Stars usually tend to be particular about their style before making their appearance on any social media channel. However, the new normal of indoor living made them adopt the obvious, whether that meant unruly beard or hair. From Will Smith to Meghan McCain, most of them welcomed the unkempt looks and shared them on Instagram. If you don’t believe, you can check their feeds and make peace with how you kept yourself during the strict lockdown phase.

    The natural looks shared by celebrities on Instagram

    The salt-and-pepper beard

    Will Smith, the Men in Black star, posted his gray beard look on Instagram. The 51-year-old actor, producer, and musician seemed quite proud of his new natural style. You can check his video @willsmith Instagram handle to witness it.

    The grey roots

    The celebrated supermodel and author Paulina seemed excited about her grey hair. She expected them to be in plenty. But they were quite a few compared to her imagination. She labeled her photo with hashtags #quarantinehaircolor, #quarantinelife, etc. If you visit @paulinaporizkova, you will be able to scroll the image where she flaunted her greys enthusiastically.

    Another star, an Emmy Award winner, Tamera Mowry, also shared her grey hair look without being embarrassed or insecure about it. She even mentioned this is going to be her style in these social distancing days.

    The overgrown roots

    Some celebrities, such as Meghan McCain, gave a glimpse of their overgrown grey roots while also acknowledging that this has been the first time they went without any color for so long. At the same time, they cheered for ladies who suffer premature graying in their 20s. If you missed this by chance, you could visit her handle @meghanmccain. She also urged fans not to recommend any home treatments as she can’t even blow dry her hair herself.

    After seeing them, you can feel ridiculous about putting unnecessary pressure on yourself to groom your looks and stay on top of your style like always, even during the trying times. The way certain celebrities dealt with their unkempt look and were cool about it shows that once you embrace yourself in entirety, nothing can ever matter. You look good no matter how you keep it. So, if you are not able to do much about it due to an increasingly blurring line between home and work, you should not worry. You can be happy and proud of how you look.

    Once you become comfortable in your skin, others will also start accepting you the way you want. For inspiration, you can keep scrolling through celebrity posts. When public figures like them can be unabashed about their whole get-up, you don’t have to force yourself always to look good. You can just let it be or transform. It should be by choice and not any external influence. It is necessary for your mental, emotional, and physical wellbeing also.

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    Models get Instant Instagram Comments

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    Various celebrities, mostly models, are using Instagram to fight sexual assaults in that world, to which Instagram users responded immediately with Instant Instagram Comments.

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    Using Instagram For Business

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    Instagram can be used for almost anything you want, as long as it follows the app’s guidelines. Today we’re going to be giving you a few tips on using Instagram to promote your business or brand. They’re not incredibly secret things, but tips you should keep in mind.

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    Simple Instagram Tricks You Should Know

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    There are quite a large amount of Instagram tricks that people know, but today we’re bringing you a few that you might not know. They are random tricks that aren’t exactly related, but they can be useful in different situations.

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    Drives at 200 km/h and Uploads Video to IG

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    We’ve all probably seen people drive at some very dangerous speed while on the road. People do that sort of thing all the time, although they honestly shouldn’t. But driving really fast down the highway, recording yourself and uploading it to Instagram is seriously the worst decisions to put together. But that’s what a driver from Barcelona decided to do the other day, and it didn’t end well.

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  • Paul Rust’s Judy is an Instagram-loved Dog!

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    Paul Rust’s Judy is an Instagram-loved Dog! Paul Rust has become increasingly famous thanks to his appearances on Netflix like the show Love. He has obtained lots of followers on Instagram, but he’s not the only one famous on his own account. He usually uploads pictures of his dog Judy every once in a while, and his followers are completely in love with her.

    Paul Rust's Judy is an Instagram-loved Dog!

    One of Paul Rust’s most recent pictures of his dog Judy.

    She’s a giant dog, it’s pretty obvious by the pictures. Sometimes Paul even uploads pictures of Judy next to some of Paul’s friends, and you can see that Judy is almost bigger than they are! But despite her enormous size, she’s still a cute little puppy girl at heart! Her face is just adorable!

    But wait, there’s more! In case that wasn’t enough to convince you that she’s one of the best dogs on Instagram, she also gets along with cats. Paul has demonstrated that through pics and videos on his Instagram account, where you can see Judy being super playful with some feline friends. She’s the best!

    Some people have asked if Judy is the biggest dog in the world, but we’re pretty sure she isn’t The world record is held by another dog called Frank, who lives in the UK. He’s a 7.6 foot Great Dane and that’s… pretty hard to beat. Imagine all dogs were that big? Wow, no thanks!

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    Instagram Not Working Yesterday?

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    Just because Instagram is one of the most used social networks on the Internet as of today doesn’t mean that it’s perfect or flawless. Nothing is perfect! Yesterday lots of frustrated and confused users were complaining about how the app wasn’t letting them upload pictures or videos to their Stories. In fact, lots of people thought it was their own fault due to connectivity issues or something along those lines. But it was, in fact, Instagram’s fault.

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    A Celebrity on IG Without Followers?

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    Diane Keaton is one of the most famous actresses on a worldwide scale. She’s 71, she’s received an Oscar and she got a few other important awards in the Hollywood context. She joined Instagram about two years ago and, although she hasn’t been very active, she really doesn’t have many followers.

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    Anne Hathaway Regrets Posting Picture on IG

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    Anne Hathaway has always been very serious about keeping her private life very private. In fact, if you think about, there are rarely any gossip news related to her or anyone close to her, so she does a pretty good job!

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    Modern Fashion on Instagram

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    Many people from the fashion industry complain about fashion nowadays and the impact Instagram has had on that sector. Some people see it as a positive influence while others see it as quite the opposite. Before, taking pictures for fashion magazines, for example, required a lot of time, materials and money. You would send a photographer with a model and lots of clothings somewhere to do photoshoots for days or weeks, and then choose a small amount of all those pictures to publish. However, that’s not exactly what most people do nowadays.

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    Get an Appointment Through Instagram

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    Instagram never ceases to amaze us with their new big updates. They recently added one of the biggest features on the app: Instagram stories, more or less “copying” the Snapchat idea. But now they’re onto something quite different, something that will compete with other companies like Yelp or OpenTable.

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  • Instagram’s Growing More and More

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    Instagram’s Growing More and More

    Instagram's Growing More and More

    Screenshot taken form Instagram’s blog post where you can see a sample profile with the Book button

    If you thought that Instagram had run out of ideas for future updates, you’re totally wrong. They’re working day and night to make the app much better than it already is, and all it honestly seems to do is improve. Instagram has a reached a point where, as of today, it is way more than a social media platform. It’s a very powerful tool, and it’s going to be much more powerful in the future.

    Apart from the fact that is has millions of active users and is one of the biggest social media platforms, Instagram has become a very powerful tool for businesses and marketing. On one of their most recent blog updates, they more or less let us know that they’re thinking of implementing a new feature for businesses, and it sound awesome.

    There are lots of Instagrammers out there that follow their favorite beauty salon, their favorite manicure place, etc. Well, what if we told you that you will soon be able to book an appointment with them through their Instagram profile? That’s right, they’re thinking of adding a new button called “Book” and with a simple click you can make a reservation for anything you’d like whenever you’d like.

    This is going to be a great opportunity for businesses that are trying to promote themselves through this platform, because it makes it all so much easier for the customer!

  • Relatable Instagram For Women

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    Relatable Instagram For Women. A few days ago we ran into an Instagram account that we’re pretty sure you will enjoy. It’s called Planet Prudence, and it’s full of illustrations by a 25-year-old illustrator from Belgium called Prudence Geerts. She has always wanted to be an illustrator since she was a young little girl, and today she is starting to become increasingly famous. Her illustrations have made people from all over the world fall in love with her character and follow her work on Instagram.

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    An illustration uploaded by Prudence to her Instagram account.

    What’s so adorable about the kinds of illustrations that she does. They’re all relatable situations, many of them girl-related. Like getting home from school or work and sitting on the couch eating and watching Netflix. Or feeling like a total diva when you try on red lipstick. What about that feeling when your cat poops all over the litter box and it seems like your day is officially ruined? They’re all perfectly represented in her illustrations!

    We highly recommend checking out her account, we’re pretty sure you’re going to love it… even if you’re a guy! They’re beautifully drawn and colored, and the illustrator cares for little details. She even has giveaways sometimes for her followers, so try not to miss out on those! Imagine having your face drawn by a famous illustrator on Instagram. That would be pretty nice.

  • The King of Instagram Got Into Some Trouble

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    The King of Instagram Got Into Some Trouble

    The King of Instagram Got Into Some Trouble. Dan Bilzerian is one of the most famous men on Instagram. He leads quite the Playboy life, plus has huge amounts of money due to his career and poker games. He gained all his followers out of admiration of his lifestyle. Everyone seems to want to be rich and surrounded by gorgeous-looking women. However, one of his most recent pictures got a lot of hate recently, and for a good reason.

    The King of Instagram Got Into Some Trouble

    Dan Bilzerian and his friend sitting on an endangered tortoisee

    A few days ago he uploaded a snapshot of his and one of his friends with a 100-year-old Galápagos giant tortoise, and endangered species. The issue with this picture is that his friend was sitting on top of the tortoise. You can imagine the kind of comments that started pouring in. Everyone was shocked at the fact that he let her sit on it. Who would even think about sitting on such an old and special animal unless you didn’t have respect for it?

    We can honestly imagine how people felt and why they all felt the urge to comment on the picture as they did. However, Bilzerian isn’t 100% responsible for this, although it was quite a mistake to upload this picture. If we go through his account we can find some other posts that really promote and support the preservation of wildlife and endangered species. In a caption of another one of his pictures, he gives a shoutout to Richard Branson mentioning how he was able to purchase a private island and turn it into an endangered animal sanctuary! So let’s not get too carried away, he might not be as bad as everyone seems ot be thinking lately.

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    New Instagram Multipost!

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    Instagram never ceases to amaze us with their new constant updates. Because not only to they keep their app nice, neat and bug-free, but they also add new features every few months to give it a fresh new look. Probably one of the things they got more complaints about was the “Snapchat copy” with the Stories, but now basically everyone is using them!

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  • Connie Inglis, Instagram Heroine

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    Connie Inglis has become very popular in the past few days because of her moving story on Instagram. This girl has been suffering with a mental illness that affects many girls and boys arouns the world today, but it’s great to see that some people are able to recover from this.

    Instagram Heroine

    Connie Inglis, Instagram Heroine

    Connie has been suffering from anorexia for the past ten years, and she had to be hospitalized several times throughout those years because of how ill she had become, and last year she was hospitalized one last time. However, this was going to be her last time in a hospital for that reason because after that she finally started recovering.

    We love reading about these recovery stories, because it really is hard to recover from such a serious mental illness. Connie claims that the biggest help she got was all the support from her boyfriend, family and friends. It’s what pushed her to keep fighting and starting to learn how to appreciate her own body, because striving for that “perfect” body that we’re always being sold made her fall into a pit of despair.

    In the picture above, you can see the dramatic change in her body. A year ago she was just bone and skin, and today she’s a really healthy-looking girl!

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    Another Way to Save Instagram Pictures

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    Another Way to Save Instagram Pictures. People have been going insane with Instagram’s latest update. They’re copying lots of things from other social apps like Snapchat, and now they’ve also copied the disappearing stories you can send through DM. The issue here is that people found out that if you screenshot a video or picture, the user who sent it will get a notification. Creepy, right? Although Snapchat already did that before.

    Instagram Picture taken from Gizmodo.

    With all the chaos and rumors about Instagram’s new update. People didn’t realize that the only screenshots they would get notified about are screenshots of temporary DM pictures or videos. However, public images and videos can be screenshot without a problem. Either way, people have been trying ot figure out ways to save pictures in the most safest way possible. A few users figured out that by accessing the source code of the page where the image is, hit “Ctrl + F” and look for og:image. That way you’ll obtain the link of the picture. Which you can open on a different tab and save from there. However, this can only be done with a computer.

    You can also copy the link and paste it on dinsta.com, which downloads Instagram pictures for you. There are a few more methods, but nothing definitive or actually fast and comfortable. But if Instagram starts notifying of screenshots on public images, then we’re pretty sure more methods are going to pop up. For now, it’s not that much of a problem.

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    Kendall Jenner Overthrows Kim Kardashian

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    Kim Kardashian was, till now, the best woman of Instagram, if we take her follower and like count into account. However, Kendall Jenner has slowly become the most popular of the sisters in the Kardashian family. Will she overthrow her stepsister?

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    Ads to Become Better on Instagram

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    Having included advertising more than a year ago (though not all around the world), Instagram has talked about it on the Business blog. What have they learnt from this?

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    Instagram’s Most Beloved Places

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    It’s pretty easy to know what celebrity has the highest follower figures on Instagram, or what Company makes the biggest profit from its presence on social media. There are rankings and lists which change every day (although not for the ones who are on the top, certainly). However, could you say what place is the most featured on Instagram?

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    New Looks for Instagram

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    Instagram is available for most cell phones, accessible through apps, but it can always be browsed using a web browsing software. There, one must identify with an account in order to follow people and see all the pics they upload, like them and share them, re-blogging them ourselves. If these weren’t enough advantages, the site has now experienced a complete renovation.

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    Scientifically-Proven Best Instagram Filters

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    Many things have been said about filters and, no matter if they were right or wrong, they no longer matter. Yahoo Labs and Georgia Tech analyzed more than 7.5 million pics in order to have the truth set in stone.

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    Traveling on Instagram, Married on Instagram

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    You may remember Murad Osmann, the man who became famous thanks to his Instagram account (@muradosmann) on which he posted only one kind of photographs. Every pic had the same features: beautiful landscapes, his pretty girlfriend – and his hand. (more…)

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    Another Politician Joins Instagram

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    Some days ago, former Italian premier Silvio Berlusconi was featured on the news because she had done something that not many politicians had. Berlusconi launched his own Instagram account (@silvioberlusconi2015), to which he has uploaded nearly one hundred pics. It seems that he’s created a trend, for Angela Merkel, chancellor of Germany, has also launched her own account.

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    Google and Instagram Will Ally to Count the Calories of Food in Your Pics

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    More than fifty-six million pics are included as of now under the #foodporn hashtag on Instagram. Food is a favorite of Instagram, after all, especially if it is visually appealing both in the way it looks and in the way it’s presented. But looking good does not always mean that it’s the best quality food ever. In fact, many of the good looking products and dishes presented on Instagram are too full of calories. You will almost never see a plain salad or some boiled spinach.

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    Instagram Launches New Advertising Features

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    Less than two years ago, a new feature was added to Instagram – advertisements. The social network just announced a bunch of changes that will make the site easier to access for advertisers, so their numbers will boost up. However not every brand or product will be advertised, as Instagram wants to guarantee a certain quality.

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    Instagram Cancels, Then Resets an Account

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    Instagram Cancels, Then Resets an Account. Having an account deleted on Instagram is pretty easy. You just have to violate the terms and conditions and your account will be abruptly terminated. It’s a normal thing to happen. There have even been cases when Instagram has cancelled an account without telling the reasons. But cancelling an account and then resetting it hadn’t occurred until now.

    Instagram Cancels, Then Resets an Account

    Instagram Cancels, Then Resets an Account

    That’s however what happened to Imam Ruhollah Khomeini

    an account dedicated to the Imam Ruhollah Khomeini (@EmamKhomeini), who ruled Iran for 10 years since 1979 up to his death in 1989. On the moment it was closed, it was being followed by 100K people and showed 462 rare or unseen pics of the Ayatollah. Since it was reopened, four more pics have been added to the collection.

    When Instagram terminated the account, it sends its administrators an email which an explanation referring to violence, pornography and advertising, the three kinds of content which aren’t allowed by Instagram.

    However, it was made available yesterday, presumably because of people’s complaints and media coverage in Iran and abroad. It is a rare example of the attitude of Iran towards social networks. While many contents are forbidden in the country (such deemed “offensive” or having to do with pornography, apart from entire social networks like Facebook or Twitter), then we have this example, reuniting both social networking and religious praising.

    Let this be proof to show Instagram’s diversity. Not many other social networks would have allowed this kind of account – or even deleted, then reset it. Despite its attitude, it still brings culture closer to people, letting the world see a part of history that had been covered for a very long time. Do you know any other account like this? This one must not be the only one, we’re sure about that!

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    Polemics over Clothing on Instagram

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    Instagram is known for its attitude towards clothing and nudity. In fact, no nudity is allowed on the site and pics containing the slightest peek of nudity get always removed from the site. However, there have been attempts to cover them using even emoticons to tag them, but Instagram always finds.

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    Are your Instagram pics worth $100,000?

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    Why should you bother to become a professional photographer when you can be called an artist and make much a higher profit? Ask Mr. Richard Prince, who has found the way to make $100K out of Instagram photos.

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  • The Candyman and His Polemics on Instagram

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    Maybe the name Travers Beynon doesn’t mean anything to you, but that is not they way he is most widely known. He goes under the nickname “The Candyman” and, on his Instagram account (@candyshopmansion) you can see his most extravagant side.

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    For Facebook, Twitter or Instagram – Apps Must Be Simple

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    It was already said by Mark Zuckerberg when he pronounced a speech at the F8, an event devoted to software developers held in Fort Mason, a former US Army military post now used as a site of cultural facilities – Facebook is no more a mere social networking site, it’s an app world. It remains the head of that world, but Instagram and WhatsApp have become their strongest points.

    They should certainly be the strongest points, as they were purchased for no less than 18 billion dollars (Facebook purchased Instagram for one billion and WhatsApp for 17 billion USD). What is their secret? How have they had such an amazing success? The answer is pretty simple: they’re quick, they’re easy and they’re reliable.

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    Advertising on Instagram

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    Social networks tend to change as time goes by. Nothing is permanent regarding the appearance or content of a website, social networking sites included. Instagram has remained, since it was launched in 2010, as an advertisement-free environment, where the only content shown was the one users posted. It was the last of its kind, as Facebook, Twitter and YouTube have included ads in their layouts.

    However, this feature of Instagram may be near to disappear, as it has become a real trend for Instagram celebrities to promote some shopping apps. It’s the case of liketoknow.it, a tool that has become very popular among important firms’ accounts on the social network – Selfridges, Moda Operandi, MyTheresa or Asos – to the point that they have openly featured it.

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    Instagram’s Most Tasty Side

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    Being the kind of social network it is, Instagram allows users to share almost whatever they like. The only censorship it applies, as you may, already know, regards sexual content, which is strictly prohibited by the Terms and Conditions. But, out of that, everything goes.

    Take food, for example. Lots of blogs and pages on social networking sites are devoted to food. It can become a passion for many, and can also adopt a wide variety of shapes. It is not the same to follow a page featuring desserts than one devoted to meat or poultry. Nowadays, healthy food has become the most important trend.

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    Instagram Now Worth $37 Billion

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    According to Justin Post and Joyce Tran, analysts at Bank of America have estimated that Instagram is now a business worth a staggering $37 billion. The last time we heard a price on Instagram’s head was back in 2012 when Facebook CEO Mark Zuckerberg purchased it for $1 billion.In the last year alone, 120 million new people have signed up for the photo sharing platform, and it is now the biggest social media site apart from Facebook and Chinese sites.

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    Post and Tran have also said they estimate a potential revenue opportunity of $4 billion, for a positive note aimed at Instagram’s clients. The estimates were based on user counts and revenue comparisons of Facebook and Twitter. Instagram launched an advertising feature in late 2013 to a select few brands, and in 2014 launched advertising for UK, Canadian and Australian brands. New advertising features keep coming into play which will continue to increase the potential annual revenue for the social media giant.

    Instagram is currently home to 300 million active monthly users, up from an astonishing 27 million back when Facebook purchased it in 2012. Interestingly, Instagram users are also 1.8 times more active than twitter users.

    Post and Tran have noted that there is a lot of potential to monetize, or earn money from Instagram, and the reason being because Instagram users are primarily a lot younger than the other social networks, and this is a user group that advertisers are very keen on reaching.

    More than 70 million photos are shared per day while each users spends on average at least 20 minutes every single day on the Instagram platform, making it the most active platform of them all.

    Facebook’s Age stats show that 87% of their user base are aged between 18 and 29, while a much larger portion of Instagram users are in their teenage years. In 2014, the population of US teens that used Facebook fell from 94% to 88%. These teens and many others since left Facebook in favor of other social sites, mainly Instagram.

     

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    The Rich Dogs Of Instagram

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    The Rich Dogs Of Instagram. You may be aware of the “rich kids of Instagram”. The blog that shows a collection of the world’s richest teenagers. Living their lavish lifestyles full of private yachts, champagne and Rolexes…

    To compete with, and kind of make fun of them, there is a new account called the “Rich Dogs of Instagram” which is aimed as a parody account of the Rich Kids. Rich people can submit their pics of their dog being extravagantly, pampered, lying in pools of money, sunbathing on private yachts, you name it and these puppies have already done it.

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    Kaylin Pound is the woman behind this great idea for an Instagram campaign. Since launching the account a few weeks ago, they have already acquired almost 15 thousand followers in that time!

    Kaylin said she came up with the idea for the account when she was tasked with the job of creating a story about the Romanian Instagrammers who were making fun of the ‘Rich kids of instagram’. She decided to recreate a bunch of the rich kids photos.

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    Her job of writing that article got her wondering about if anyone has come up with the idea of creating a parody account for dogs. To her surprise nobody had thought of it before her. So she quickly signed up the account as “The Rich Dogs Of Instagram”

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    When Pound first started her new Instagram account. She posted photos that she had gathered from around Instagram, but as her account became popular. In no time people starting submitting their own photos of their pampered pooches for her to post. Today, the account only posts photos that have been submitted directly to them.

    You can check out The Rich Dogs Of Instagram and can read more articles about Instagram on insta4likes.com

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    Participa en el FastFilmFest gracias a Instagram

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    The FastFilmFest celebrated its first edition last year, achieving an enormous success of participation. For those of you who do not know yet, the FastFilmFest is an audiovisual Festival in which only micro-shorts are available, that is, short films of only a few seconds duration.

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    Los orígenes de Instagram, según uno de sus creadores

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    La mayoría de vosotros ya conocéis Instagram y de hecho muchos de nosotros ya formamos parte de los 100 millones de usuarios que mensualmente visitan la conocida red social de las fotografías. La aplicación de Facebook es tan famosa que muchos usuarios incluso buscan comprar likes en Instagram, pero hoy nos vamos a detener en una época anterior en el tiempo, más en concreto en los orígenes de Instagram. (more…)

  • Lo mejor de lo mejor del 2013 en Instagram

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    he year 2013 comes to an end and therefore we want to review some of the most important data, figures and news of the year on Instagram. The social network of photographers has been one of the great winners of the year on the Internet … but who has triumphed on Instagram?

    THE MOST FAMOUS PHOTO

    The best of the best of 2013 on Instagram

    The honor of the photo with more likes is Justin Bieber and Will Smith. His already famous photo together has reached 1,500,000 likes. The singer, who recently announced his retirement and the well-known actor, surely do not need to buy 100 followers on Instagram to be popular.

    THE MOST USED HASHTAG

    The most used hashtag on Instagram are, in this order #love #tbt, #friends, #fashion, #food and #selfie. In particular “#love” has been used in 380 million photographs.

    PEOPLE WITH MORE FOLLOWERS IN INSTAGRAM

    MTV stars and teenage idols are the big winners of the year on Instagram.

    1. Kim Kardashian (1,600,000 followers).
    2. Justin Bieber
    3. Selena Gomez
    4. Taylor Swift
    5. Kendall Jenner
    6. Kyliee Jenner
    7. Rihanna
    8. Zoey Deschanel

    USERS WHO FOLLOW THE FOLLOWING

    They are some of the most active users on Instagram. Maybe they are not the most followed, but they are the ones that follow more users.

    1. @barcelonacitizen – 2,139,735
    2. @amnueyrung – 883,336
    3. @funsubstance – 585,255
    4. @topblip506.106
    5. @kidfella – 432,173
    6. @convergence – 417.368
    7. @goagro – 412.915
    8. @rafaelchaguri – 401.421
    9. @akolesnikov – 396.079
    10. @markusprell – 375.038

    MARCAS MAS SEGUIDAS

    Entre las marcas más seguidas en Instagram se encuentra Nike, Adidas, MTV, Forever21, GoPro, Starbucks, Victoria’s Secret, Vans, NBA… etc.

    CIUDADES MÁS FOTOGRAFIADAS

    La mayoría de ciudades más fotografiadas son las norteamericanas, cuna de Instagram, pero no son las únicas. La lista la lidera Nueva York, seguida de Bangkok, Los Ángeles, Londres, Sao Paulo, Moscú, Río de Janeiro, San Diego, Las Vegas y San Francisco.

    LUGARES MÁS FOTOGRAFIADOS

    A location in Thailand is once again the most photographed place of the year on Instagram. Last year was the Bangkok airport and this year one of its flagship shopping centers.

    1. Siam Paragon. Bangkok, Thailand
    2. Times Square, New York
    3. Disneyland, California
    4. Bellagio Hotel Supplies, Las Vegas
    5. Disney World Florida, United States
    6. Staples Center, Los Angeles, United States
    7. Central Park, New York
    8. Dodger Stadium, Los Angeles
    9. The Suvarnabhumi Airport (BKK), Bangkok, Thailand
    10. High Line (a park conditioned on an old train track), New York.
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    Instagram podrá vender fotos sin permiso del autor

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    Instagram has made effective one of its biggest changes in its commercial policy since the social network was acquired by Facebook and announced its financing through advertising. According to the company itself, as of January 16, 2014, Instagram will have the power to sell photos of users that it deems appropriate to third parties, without paying any remuneration to the author and without prior notice. A news that without a doubt has set off many alarms and has created a lot of confusion and discontent among the users of the social network of the photographs.

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  • Instagramers Gallery premia las mejores fotos de Instagram

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    Instagramers Gallery premia las mejores fotos de Instagram

    La importancia de la red social de los fotógrafos es tal que numerosos usuarios pagan para comprar más seguidores en Instagram e incluso su auge ha provocado la aparición de grupos como Instagramers, una comunidad con usuarios repartidos por más de 60 países que han hecho de Instagram casi un modo de vida. Ahora, la comunidad de Instagramers ha tirado la casa por la ventana con la creación de una iniciativa fascinante y ambiciosa: Instagramers Gallery.

    Instagramers Gallery premia las mejores fotos de Instagram¿En qué consiste Instagramers Gallery? Pues como su propio nombre indica se trata de una iniciativa que consiste en una galería de Instagram en la que los usuarios podrán colgar sus fotos, de las cuales se elegirá cada día la mejor. Esta foto, nombrada como la mejor del día, se llevará un premio de 1.000 dólares (unos 725 euros) y además podrá optar por el premio Instagramers-Photo-Price a la mejor fotos absoluta y embolsarse así los 100.000 euros del premio.

    Las fotos serán valoradas por un jurado de profesionales altamente reputadas y que lo tendrán bastante difícil, a tenor del impacto que puede tener la iniciativa, que ha sido bendecida también por la propia Instagram.

    Se trata de una iniciativa atractiva y con unos premios más que suculentos y lo lógico es que sea todo un éxito ya que no existen condiciones de participación, eso sí, para ganar entre el aluvión de fotos presentadas tendremos que ser verdaderos artistas de la cámara (y os aseguramos que en Instagram hay muchos).

    Sin embargo, la iniciativa Instagramers Gallery no se limita solo a internet, sino que paralelamente al lanzamiento de esta iniciativa online la comunidad Instagramers abrirá una galería llamada Instagramers Gallery Miami, donde los artistas de Instagram más reconocidos y los ganadores del Photo-Day-Price y del Instagramers-Photo-Price podrán exponer sus obras (ya hay más de 20 artistas invitados). La galería de Miami es solo una de las que los promotores tienen pensado abrir. De hecho, la segunda ya está en marcha y estará situada en Madrid.

    No podemos cerrar el artículo sin hacer alusión a los promotores e ideólogos de esta iniciativa tan atractiva, Phil González y Jorge Martínez, quienes con el apoyo de los Instagramers de todo el mundo han creado un concepto totalmente innovador. Gracias a ellos, imágenes y fotógrafos que habrían pasado desapercibidos tienen ahora su oportunidad de triunfar gracias a Instagram e Instagramers Gallery.

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    ‘La Guerra de las galaxias’ llega a Instagram

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    Hasta hace poco las guerras de Instagram se basaban en ver quién conseguía más seguidores o más likes en sus fotos de la conocida red social, para lo cual algunos no dudan en comprar likes instagram reales o en acudir a empresas especializadas en hacernos ganadores en la guerra de la popularidad. (more…)

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    Instagram y SoundCloud unen fotografía y música

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    Instagram y SoundCloud unen fotografía y música. La comunidad Instagram sigue creciendo de forma imparable. La red social de los fotógrafos acaba de anunciar un acuerdo con SoundCloud mediante el cual, los usuarios podrán añadir en dicha red social las fotos que tienen subidas al perfil de Instagram para ilustrar sus listas de reproducción, canciones o discos. La nueva alianza entre Instagram y SoundCloud quiere ser un nexo de unión entre fotografía y música y promete ser un auténtico bombazo en los próximos meses.

    Instagram y SoundCloud unen fotografía y música

    Instagram y SoundCloud unen fotografía y música

    El acuerdo al que han llegado Instagram y SoundCloud es de grandes magnitudes, no en vano cada una tiene por separado alrededor de 250 millones de clientes. Estos clientes podrían, a a partir de ahora, llevar las fotografías de Instagram a su red social para músicos o amantes de la música.

    Según los propios creadores de SoundCloud, el acuerdo es muy beneficioso para la compañía porque en Instagram hay numerosas fotos que son perfectas para ilustrar la música de un determinado grupo, alguno de sus discos, o mismamente para promocionar nuestro propio trabajo musical y conseguir menciones y comentarios en Instagram.

    La principal ventaja es el formato cuadrado de las fotos de Instagram, lo que las hace perfectas para ser reproducidas en dispositivos móviles y además se asemeja a las antiguas portadas de vinilos o discos, también de formato cuadrado, y que en su tiempo (años 60 y 70) llegaron a ser auténticas obras maestras llenas de simbolismo.

    Instagram da un paso así de gigante para expandir horizontalmente su negocio y abarcar más sectores, en este case se trata de unir la fotografía con la música. La red social de los fotógrafos sigue luchando por crecer y por desmarcarse de lo que ofrecen otras redes sociales como Facebook y Twitter.

    Por su parte, SoudCloud es la red social dedicada a la música creada en 2007. La principal característica de SoundCloud es que permite colgar, distribuir y promocionar música de una forma sencilla. Funciona mediante un reproductor que puede ser añadido en diferentes páginas webs y en el que se pueden ir viendo las distintas actualizaciones. Se pueden realizar cambios en la lista de reproducción o incluso dejar comentarios en el propio archivo de sonido.

    ¿A quién no le gusta la música y la fotografía? Pues bien, a partir de ahora, gracias a Instagram y a SoundCloud vamos a poder disfrutar de las dos a la vez de una forma sencilla y creativa.

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    Instagram llega a Windows Phone

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    Instagram llega a Windows Phone. Instagram, una de las redes sociales con más crecimiento de los últimos años, ultima su desembarco en Windows Phone, el sistema operativo de Microsoft para dispositivos móviles. La red social de los fotógrafos ha sido presentada como una de las novedades más destacadas para el citado sistema operativo, toda vez que la conocida red social ya había llegado a Android y a los dispositivos de Apple en 2006.

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    El anuncio se ha hecho oficial durante la celebración del Nokia Worlds de Abu Dabi, donde el CEO de Instagram, Kevin Systrom, ha confirmado que la red social más cool del momento podrá descargarse en los dispositivos con Windows Phone y en los móviles Lumia de Nokia a partir de las próximas semanas (no ha confirmado un fecha exacta). De momento aún no ha trascendido si mantendrá su apariencia y todas sus funcionalidades, aunque todo hace indicar que así será.

    Según las palabras del propio Systrom

    “Nuestro objetivo final es llevar Instagram a todo aquel que quiera usarlo y ya estamos deseando ver las capturas de momentos hermosos desde teléfonos Windows en la comunidad Instagram en las próximas semanas”.

    Hasta ahora, Windows Mobile permitía subir fotos a Instagram usando aplicaciones o programas de terceros permitidos por Instagram (en muchas ocasiones aplicaciones muy completas, tanto como Instagram). Sin embargo, la llegada de la red social de las fotos a Windows Phone, supondrá una gran pérdida para estas plataformas ya que probablemente ya no se puedan subir fotos a Instagram a través de ellas.

    Microsoft busca con Windows Phone competir contra los sistemas Android de Google o iOS de Apple, aunque de momento tiene  la batalla perdida. Este sistema llegó para sustituir al antiguo Windows Mobile y acercarse más a los usuarios y olvidar su vertiente más empresarial. Precisamente han sido los usuarios quienes se han quejado de las escasas opciones y aplicaciones disponibles que existen para Windows Phone, así que la novedad de Instagram es una estrategia encaminada a satisfacer la demanda de los usuarios.

    Por su parte, Instagram, con más de 150 usuarios en todo el mundo, ya es una de las redes sociales y medios de comunicación más importantes del planeta y un punto estratégico esencial en la batalla de los sistemas operativos para móvil.  Incluso, su creciente importancia para la imagen de usuarios y empresas ha provocado la aparición de compañías que permiten a los usuarios comprar likes en Instagram o conseguir numerosos seguidores a bajo coste.

    Así que los usuarios que tengáis Windows Phone estáis de enhorabuena, la llegada de Instagram a vuestro dispositivo está confirmada y no tardará mucho en llegar. Paciencia.

    Puedes ver la versión inglesa del artículo en el siguiente post “Instagram Finally Arrives To Windows Phone“.

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    How to make the best cooking pictures on Instagram?

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    How to Make the best cooking pictures on Instagram? How we could not talk about food pictures on Instagram network?
    Today Cookening publish this beautiful infographic with tips related to food and Instagram network. Gastronomy are fashionable and trendy. Programs on TV on “MasterChef” or “Prime Time” like Top Chef, but also through apps and of course on Instagram.

    Cookening is a new social media net that allows people to connect through the web. Members of Cookening can organize dinnner and lunch at home place and leverage on Instagram to promote their concept ( follow @cookening).